Business Opportunities

ITC's Muslim-Friendly Programs

Unlocking Lucrative Muslim-Friendly Tourism Opportunities

ITC remains steadfast in its commitment to supporting industry players by consistently providing business opportunities to thrive in the burgeoning industry.

Unlock boundless possibilities in the lucrative Muslim tourist market by enhancing your knowledge and skills with ITC’s comprehensive programmes.

The exponential growth of the industry highlights the increasing demand for Muslim-Friendly Tourism and Hospitality (MFTH). This sector of Islamic tourism offers lucrative prospects for businesses seeking to capitalise on its potential. Discover boundless opportunities through ITC’s specialised programmes.

Knowledge and Skills for Continued Growth

Learn about the Muslim Tourist Market potential through workshops, and training programmes. Our programmes cover a range of topics, from Muslim-friendly practices to marketing techniques and service excellence, ensuring you are well-equipped to tap into this lucrative market.

Muslim-Friendly Tourism & Hospitality (MFTH) Training
A general introduction to the Muslim tourist market and its potential growth.
Mosque Visit Guide (MOSVI) Training Programme

Learn about the guiding programme that is among the key elements of a successful Mosque Tourism initiative.

Muslim-Friendly Tourist Guide (MFTG) Training Course

Upskill your tour guiding knowledge in catering to the faith-based needs of the Muslim tourist market.

Muslim-Friendly Tourism & Hospitality Assurance and Recognition (MFAR) Training Course

Learn about the guidelines and procedures to attain the MFAR recognition and tap into the growing Muslim tourist market.

Share, Enrich, Enhance, Develop (S.E.E.D)

A series where experts in different fields discuss contemporary topics from the Islamic tourism perspective.

Mosque Tourism
Seminar

A seminar on the potential of Mosque Tourism and its economic benefits to the mosque institution and other stakeholders.

Elevate Your Business with MFTH
Explore the concept of Muslim-friendly travel in Malaysia, where warm hospitality meets the rich tapestry of Islamic culture, creating an unforgettable experience.
Market Potential & Sustainability
Join us in a marketplace that thrives on sustainability, embodying a vision where economic success aligns seamlessly with social responsibility.
Business Opportunities
Unlock boundless possibilities in the lucrative Muslim tourist market by enhancing your knowledge and skills with ITC’s comprehensive programmes.