Muslim-Friendly Tourism & Hospitality (MFTH) Training
The MFTH training programme gives a comprehensive overview of the Muslim tourist market and its potential growth. Training modules and frameworks are tailored to provide insights into the Muslim tourists’ social, environmental and economic demands, and help industry players translate the knowledge into strategic action.
Who should attend
- Hoteliers
- Spa and Wellness Operators
- Travel Agents
- Tourism organisations
How you can benefit
- Get a basic understanding of Halal
- Gain insights on developing Muslim-friendly travel packages
- Obtain knowledge on how to leverage the Muslim tourist market
Topics to be covered
- Introduction to Islamic Tourism and MFTH market potential
- Understanding the trends and outlook of tourism and hospitality
- Understanding market needs and identifying strategies
- Introduction to MFTH’s recognition programmes
- Introduction to the importance of Halal certification