ITC WINS HALAL AWARD FOR STRENGTHENING BRANDING AND PARTNERSHIPS IN ISLAMIC TOURISM LANDSCAPE
The Ministry of Tourism, Arts and Culture (MOTAC) through its agency, Islamic Tourism Centre (ITC) received the Strategic Business Alliance Award at The BrandLaureate World Halal Best Brands E-Branding Awards 2021 yesterday, a recognition of its 12-year leadership in developing Islamic Tourism and Muslim-Friendly Tourism and Hospitality (MFTH) products and services in Malaysia.